HR Consulting Pods (B2B)

Pods include: Role design, hiring funnels, interview rubrics, onboarding playbooks, manager coaching, probation frameworks.
Pricing: Monthly retainer $2k–$8k; add‑on manager coaching cohort $300–$600 per manager.

Pricing and unit economics

• Target 70–80% gross margin on coaching time after coach payouts.

• Coach payout bands: 30–45% of session price, scaling down with utilization.

• Target LTV/CAC: LTV ≥ 3x CAC; try CAC < one month of ARPU on B2C.

• Upsell path: Free workshop → Discounted intro session → Membership → Program → Alumni membership.